Songbird - Prototyping an app that fosters music-based connections
Summary
Designed an app to help foster music-based interactions and develop meaningful connections using Figma
Conducted 3 different comparative analyses to understand the market
Held 2 user interviews, held a stakeholder interview, and ran a survey as part of user research
Created 2 user personas using Xtensio
Designed low and high-fidelity wireframes of the app using Whimsical and Figma
Created 2 user scenarios using the user personas
Ran in-person moderated usability tests with 5 participants
Goals
With being in the COVID-19 pandemic, my team wanted to create a way to make meaningful connections in those quite isolating times. Music brings people together from all around the world, so we wanted to develop a design that focuses on fostering music-based connections.
Design Process
Once we settled on a problem to solve, we thought about the best way to implement it, researched competitors, interviewed people, and took what we learned to implement our app. We first developed low-fidelity wireframes on paper and Whimsical and then moved on to high-fidelity using Figma based on our usability testing.
The strength of the design is that it streamlines the process of making your music profile by letting you connect different music apps such as Spotify or Soundcloud, letting users go straight into making connections. The main challenge was figuring out how to separate ourselves from other competitors and make our own look at the app.
